500 has always been the preferred word choice for red-penned professors. Writing an essay that dared skim the 500 line with 487 or 495 words would earn you a negative mark. It wasn’t until I reached the English Literature department at my alma mater that word limits were thrown out the window. Taught by writers… [Read More]
The Wall Street Journal recently published an interesting article about short sleepers. Short sleepers are people who only require a few hours of sleep per night. Yet, these people function perfectly throughout the day. Short sleepers make up 1 to 3 percent of the population. One researcher stated that “everybody can use more waking hours,… [Read More]
I’ve always been skeptical of green products. No, I don’t hate the Earth, and I’m not an over-consumer by any stretch of the imagination. What I am is wary of marketers. Sure, they make great clients and writing marketing copy is fun, but I don’t trust the advertising industry any more than I trust most… [Read More]
Wednesday, March 30, 2011
I received this client question a few weeks ago: “can we remove all the negative wording in this article?” I had to think long and hard about my answer. Sure, I could remove all words that had an inkling of negativity, but that would take the guts out of the article. Or, I could stand… [Read More]
Wednesday, March 23, 2011
Yesterday, I had the pleasure of interviewing cookbook author Lindsay Nixon. Lindsay is the author of the ever-popular vegan cookbook: The Happy Herbivore. Now, I know some of you are thinking: “vegan? not interested!” But, let me assure you that this book is filled with delicious dishes that are heart-healthy and guaranteed to slim your… [Read More]
I have mixed feelings about ghostwriting blog posts. Not only is writing from another person’s perspective frightening at times, it also feels very fraudulent. Awhile ago, the people behind the a popular pop singer were seeking a blog ghostwriter. This writer was to blog from the singer’s perspective, so that fans could feel closer to… [Read More]
I read something disturbing the other day. White processed cane sugar (the kind that can be found in every diner) often contains traces of animal bones. What kind of animal bones? Well, that depends on where a bag of sugar comes from. Most white sugar that is sold in the United States is processed using… [Read More]
Wednesday, March 16, 2011
I’m about to write about something that may cast me from the vegetarian community: hot dogs (no, not the tofu kind). I’m talking about the all-beef (or some beef parts) hot dogs that snap when you bite into them. I haven’t started eating meat, and hot dogs didn’t make me fall off the veggie wagon…. [Read More]